The show’s biggest search strength is its ability to capture comparison-intent traffic, most clearly around broad terms like “team comparisons,” where it shows top visibility on Spotify and strong positioning on Apple. Its clearest missed opportunity is breaking into more discovery-driven “basketball podcast” and “NBA talk show” search intent categories (including “basketball podcast,” “basketball interviews podcast,” and “daily basketball podcast”), which it currently does not rank for on either platform.
Keywords the show is winning
Search terms this show already ranks for today.
- team comparisons#1Spotify
- holiday comparisons#1Apple
- wade basketball#1Spotify
- media comparisons#1Spotify
- car comparisons#1Spotify
- special accolades#2Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- basketball interviews podcastnot ranking
- basketball podcastnot ranking
- basketball podcastsnot ranking
- basketball podcast hostsnot ranking
- nba talk shownot ranking
- daily basketball podcastnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free