Basis Points’ biggest search strength is its top visibility for equity-focused terms, especially “equity investment class,” paired with strong performance around related phrasing like “equity investment,” “equity investments,” and “asset classes.” Its clearest missed opportunity is expanding into broader discovery queries—such as “best sharemarket podcasts,” “investing podcast,” and “financial markets podcast”—where it currently shows no rankings.
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Keywords the show is winning
Search terms this show already ranks for today.
- small improvements#1Spotify
- equity investment class#1Apple
- equity investment#3Apple
- equity investments#3Apple
- asset classes#3Apple
- equity in banking#3Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- best sharemarket podcastsnot ranking
- investing podcastnot ranking
- podcast financial successnot ranking
- capital markets podcastnot ranking
- investor podcastnot ranking
- financial markets podcastnot ranking
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