Banner & Company’s biggest search strength is its strong visibility for “poets and dreamers,” where it leads on Apple and gains notable positioning on Spotify. Its clearest missed opportunity is expanding into higher-intent discovery terms like “branding podcast” and “business news podcast,” which it currently does not rank for despite already performing solidly on broader topical searches such as “company news” and “election 2024 analysis.”
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Keywords the show is winning
Search terms this show already ranks for today.
- poets and dreamers#1Apple
- nashville severe weather#2Apple
- portrait figure sketches#3Apple
- company news#5Apple
- election 2024 analysis#5Apple
- company roots#5Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- artist interviews weeklynot ranking
- branding personnel podcastnot ranking
- marketing podcast interviewsnot ranking
- star interviews podcastnot ranking
- branding podcastnot ranking
- business news podcastnot ranking
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