Bad Heroes’ biggest search strength is its consistent top positioning for hero-focused storytelling queries on both Apple and Spotify, with particular dominance around “hero narrative,” “bad character stories,” and “ambiguous heroes.” Its clearest missed opportunity is expanding into adjacent categories it does not yet capture—especially villain- and comedy/D&D-related discovery terms such as “villains stories,” “villainous stories,” and “comedy dnd,” plus broader “horror adventure podcasts” intent.
Keywords the show is winning
Search terms this show already ranks for today.
- hero narrative#1Spotify
- bad character stories#1Spotify
- curse narrative#1Spotify
- bad pawns#1Apple
- ambiguous heroes#1Spotify
- hero character#2Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- villains storiesnot ranking
- classic hero talesnot ranking
- comedy dnd campaignsnot ranking
- villainous storiesnot ranking
- horror adventure podcastsnot ranking
- comedy dndnot ranking
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