Backyard to Closet’s biggest search strength is its ability to rank for the “Kristin/Kristen Smart” query on both Apple and Spotify, indicating solid label-match discoverability. The clearest missed opportunity is breaking into broader “weekly music show” and related listening/conversation keywords (such as “weekend listening” and “artist interviews weekly”) to expand search reach beyond person-based terms.
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Keywords the show is winning
Search terms this show already ranks for today.
- kristin smart#90Apple
- kristen smart#92Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- weekly music shownot ranking
- weekend listeningnot ranking
- artist interviews weeklynot ranking
- listen weeklynot ranking
- music discoveries weeklynot ranking
- music conversation shownot ranking
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