Backyard Hatena’s biggest search strength is its ability to rank for “speaker recruitment,” which pairs well with its current Spotify visibility. The clearest missed opportunity is breaking into “tech women” and adjacent “AI tech” and interview-focused queries (including “ai tech leadership” and “tech talk interviews”), where it is not yet showing up in search.
7shows recommend it
Keywords the show is winning
Search terms this show already ranks for today.
- speaker recruitment#12Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- ai tech leadershipnot ranking
- tech talk interviewsnot ranking
- tech company interviewsnot ranking
- ai tech industrynot ranking
- tech for recruitmentnot ranking
- tech womennot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free