Backchannel’s biggest search strength is its ability to capture high-intent searches for celebrity and news-adjacent terms like “volodymyr zelensky,” “laura dern,” and “specialist commentary,” with Spotify also showing strong visibility. Its clearest missed opportunity is expanding into French-language discovery and audience-building intents, including “avis podcasts français,” “podcasts actualités france,” and “top podcasts francophones/top podcasts france,” as well as “newsletter pour podcasteurs.”
Keywords the show is winning
Search terms this show already ranks for today.
- volodymyr zelensky#4Spotify
- laura dern#6Spotify
- specialist commentary#54Spotify
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- avis podcasts françaisnot ranking
- podcasts actualités francenot ranking
- newsletter pour podcasteursnot ranking
- actualités podcasts francenot ranking
- top podcasts francophonesnot ranking
- top podcasts francenot ranking
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