Baby Steps Podcast’s biggest search strength is its visibility around “baby arrival” and adjacent parenting-adjacent intent, pairing well with “step-parenting/step parenting” and “bedtime/sleep routines kids” queries to capture listeners early in the parenting journey. Its clearest missed opportunity is expanding into broader discovery phrases such as “parenting podcast” and “podcast about parenting,” which currently aren’t being matched despite the show already ranking for several closely related niche terms.
Keywords the show is winning
Search terms this show already ranks for today.
- baby arrival#7Spotify
- step-parenting#8Apple
- step parenting#10Apple
- bedtime routines kids#14Apple
- birth prep guides faith#22Apple
- sleep routines kids#23Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- podcast about parentingnot ranking
- parenting podcast segmentsnot ranking
- motherhood journey podcastnot ranking
- parenting podcastnot ranking
- parenting podcastsnot ranking
- parenting podcast for momsnot ranking
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