The Ahrefs Podcast’s biggest search strength is its strong visibility for mistake-focused and positioning-related queries, especially “podcast marketing mistakes,” where it holds a clear leadership edge on Spotify. Its clearest missed opportunity is expanding into audience-intent keywords around entrepreneurship, startups, and marketing teams (for example “marketing podcast for entrepreneurs,” “podcast for marketing teams,” and “startup marketing podcasts”), which it currently does not rank for.
Keywords the show is winning
Search terms this show already ranks for today.
- branding mistakes#2Spotify
- conversion optimization courses#3Apple
- hiring mistakes#3Spotify
- podcast marketing mistakes#4Spotify
- podcast positioning#5Spotify
- task workflow#6Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- marketing podcast for entrepreneursnot ranking
- podcast for marketing teamsnot ranking
- entrepreneur podcast marketingnot ranking
- startup marketing podcastsnot ranking
- creative business podcastnot ranking
- creative entrepreneurs podcastnot ranking
This is a fraction of what PodSEO sees.
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