Achter de Klacht’s biggest search strength is its strong alignment with Dutch, argument-driven query intent, particularly around “opinion panel,” where the show shows clear Apple visibility alongside broad Spotify presence for related “dus”-framed searches. The clearest missed opportunity is expanding into higher-intent category and format keywords—“tech podcast nederlands,” “journalism podcasts,” and “investigative journalism podcast”—that it currently does not rank for, limiting discovery beyond opinion-leaning searches.
Keywords the show is winning
Search terms this show already ranks for today.
- opinion panel#5Apple
- dus public opinion#27Apple
- joost vullings#38Apple
- george dus evidence#44Apple
- george dus evidences#44Apple
- george dus recent#77Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- tech podcast nederlandsnot ranking
- journalism podcastsnot ranking
- investigative journalism podcastnot ranking
- dus podcastnot ranking
- editorial podcastsnot ranking
- authentisch podcastennot ranking
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