Above It All by Johns Manville holds its biggest search strength in trade-focused “how-to” intent, ranking for topics like pipe/pipeline installation methods and surface prep, which supports steady discovery within HVAC and construction education searches. Its clearest missed opportunity is expanding into broader business- and brand-building queries—such as a construction business podcast, company podcast, HVAC business podcast, and podcast business news—that could broaden audience reach beyond purely technical search terms.
Keywords the show is winning
Search terms this show already ranks for today.
- pipe installation methods#7Apple
- megan keyes#11Apple
- pipeline installation methods#22Apple
- material shortages#47Apple
- surface prep#55Apple
- pricing quotes#62Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- construction business podcastnot ranking
- company podcastnot ranking
- amy podcastsnot ranking
- hvac business podcastnot ranking
- building podcast brandnot ranking
- podcast business newsnot ranking
This is a fraction of what PodSEO sees.
See every keyword this show ranks for, track rankings over time, and turn missed searches into found listeners.
Get the full report - free