“63 Percent Scottish” is showing its biggest search strength in whisky appreciation, where it has clear Spotify visibility alongside solid performance for niche Scotland topics like Outer Hebrides podcast and scotland baking. Its clearest missed opportunity is expanding into broader, high-intent category searches it currently doesn’t rank for, especially Scotland football podcast/Scottish football podcasts and adjacent “podcast about Britain” style queries.
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Keywords the show is winning
Search terms this show already ranks for today.
- rewilding efforts#3Apple
- whisky appreciation#4Spotify
- scottish author#5Spotify
- scotland baking#6Apple
- outer hebrides podcast#6Apple
- cheers and history#12Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- scotland football podcastnot ranking
- scottish football podcastsnot ranking
- podcast about britainnot ranking
- political podcast irelandnot ranking
- canadian podcastnot ranking
- scott podcast storynot ranking
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