24/7’s biggest search strength is its ability to capture high-intent discovery through the keywords it already ranks for, which aligns well with how listeners look for ongoing, business-adjacent audio. The clearest missed opportunity is expanding into business-marketing–specific searches in Spanish and English—especially “marketing para pymes,” “podcast de negocios,” and “podcasting for marketing”—to better match intent around marketing outcomes.
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- marketing para pymesnot ranking
- podcast de negociosnot ranking
- podcasting for marketingnot ranking
- business podcast marketingnot ranking
- sound in marketingnot ranking
- area business marketingnot ranking
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