120dB’s biggest search strength is its ability to capture intent around “d&b,” giving it visibility where listeners are actively looking for that specific sound and brand association. Its clearest missed opportunity is expanding into interview-focused discovery searches—especially “music discovery interviews” and related “music/artist/musician interview podcast” queries—to broaden reach beyond the current keyword niche.
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Keywords the show is winning
Search terms this show already ranks for today.
- d&b#84Apple
Keywords the show should own
Listeners are searching these, and the show is a strong match, but it is nowhere to be found.
- music discovery interviewsnot ranking
- music podcast interviewsnot ranking
- music podcasts interviewsnot ranking
- artist interviews musicnot ranking
- music interview podcastnot ranking
- musician interview podcastnot ranking
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